According to Chief Marketer, "Not too long ago, marketing was fueled exclusively by creative strategy and branding. Today, CMOs are charged with driving growth across the entire organization, from revenue and brand reputation to innovation and customer retention to advocacy, product development and everything in between. Most importantly, the CMO owns the customer experience."
Advocado helps you unleash the power of broadcast TV combined with digital
Before Advocado, there was no way for you to surgically adjust digital campaigns with perfect timing to TV commercials running in real-time with local market precision or national scale.
Advocado makes it possible for you to connect with consumers during that precise moment when they want to know, go, do, or buy.
You know that moment when you’re watching a TV commercial and decide to pick up your phone to search or learn more? Advocado makes it possible for advertisers to connect with consumers during that precise moment when you want to know, go, do, or buy. We are transforming TV into a real-time bidding engine for search. Advocado helps brands quantify and increase the value of their advertising. Our patented platform ends the battle of TV vs. digital and enables brands to optimize omni-channel marketing.