call tracking

11 Jan 2018

From Call Metrics to ROI: 5 KPIs Every Marketer Should Track

Sometimes it can be difficult to stay focused on the ultimate goal of a given project. You dig deep into the minutiae of a task and then lose sight of the bigger picture. It’s at moments like those when it’s important to take a step back and examine what’s really important for your marketing...

by Brian Handrigan

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