Industry Articles

Why Business Phone Tracking is Essential to Improving Sales

By Brian Handrigan on July 12, 2018 in call tracking tools, call tracking system, lead tracking, call metrics

The telephone was invented in 1876, and it has been an integral part of people’s lives ever since. Sure, plenty of phone-based innovation has occurred between then and now: pay-phones, answering machines, early cell phones, and the modern...

Call Tracking Online: How to Find Missing Marketing and Sales Data

By Brian Handrigan on June 29, 2018 in call tracking system, ROAS, call metrics, tracking phone numbers

Consider a house of cards for a moment: it’s impressive to look at. And it can take quite a bit of time to assemble. But it’s also delicate. Remove just one part of the whole, and the entire structure falls apart. The truth is, running a business...

5 Reasons You Need to Upgrade Your Call Tracking System

By Brian Handrigan on June 1, 2018 in call tracking system

Every business owner should constantly be on the lookout for an edge –– that little, seemingly insignificant  improvement that makes all the difference. No matter what your business does, savvy entrepreneurs know that they need to look for ways...