Industry Articles

How Analyzing Phone Call Conversion Metrics Will Boost Your Marketing and Sales Performance

By Brian Handrigan on June 28, 2018 in call conversion tracking

Transitions are often difficult in business. Moving from one phase to the next can present unforeseen logistical difficulties, and even the most synchronized organizations can experience trouble when transitioning from one project to another. To...

Call Conversion Tracking: How to Go Beyond the Call

By Brian Handrigan on June 4, 2018 in call conversion tracking

In the business world, knowledge is power. Understanding how your company operates, how your customers behave, and, most importantly, how to generate sales often separates the most advanced companies from their competitors. As such, it’s not...